PPC SPECIALIST

Our Media is a leading special-interest content business, based in the buzzing, creative city of Bristol. We're home to market-leading brands in craft, cycling, science and nature, homes and music. We help our audiences pursue their passions through highly trusted, original content – in print, video and online. Our much-loved brands include BBC Science Focus, BBC Wildlife Magazine, Your Home, Gathered.how, BikeRadar and Cycling Plus. We also have an award-winning content agency that works with major charities, brands and membership organisations to help them tell their stories and engage audiences better – in print, video, and online. We are seeking an experienced and data-driven PPC (pay-per-click) Specialist to join our growing digital marketing team. The ideal candidate will have experience in managing pay-per-click campaigns, with specific expertise in Google Ads, Performance Max, and Google Analytics (GA). Paid social experience is highly beneficial. You will be responsible for driving online performance, increasing ROI, and ensuring that our campaigns are optimised for success across all platforms. Experience in driving performance in a subscription or recurring revenue model desired. For a full list of responsibilities, please see the attached job description. Essential In-depth knowledge of paid search including campaign setup, management, optimisation and reporting. Strong proficiency in Google Ads, Performance Max, and Google Analytics (GA). Strong understanding of PPC best practices, research and targeting Experience in running Microsoft Ads campaigns Knowledge of using tools like SEM Rush and GTM Strong analytical skills with the ability to interpret data and provide actionable insights. Excellent communication skills, both written and verbal Desirable Experience managing paid social campaigns Experience in recurring revenue / subscription models Experience in landing page testing Google Ads Certification preferred We respect and value differences. We believe that when people from different backgrounds and with different perspectives work together, we can create the most value for our people, readers, customers, and society. If you are excited about this role but your experience doesn't align perfectly with everything listed in the job description, we encourage you to apply anyway, as you may still be a good fit for this or other roles. We’re striving to create a more diverse and inclusive environment and to ensure our content is representative of all our audiences. We have established five internal D&I network groups to help our people feel supported and included, and to provide an open environment for people to network, mentor and exchange ideas, solutions, and experiences. If there is anything we can do to make our recruitment process more accessible for you, please do let us know at .... Flexible and hybrid working We know we create great things and have fun when we come together in person and collaborate. We also know that working from home brings great benefits in terms of being able to focus on our work, and manage our personal lives around our roles. With this in mind, we have established a hybrid working pattern, with 60% of the working week spent in the office. Our people also benefit from a flexi time policy, and a flexi location policy which gives everyone the opportunity to work from another location for two weeks during the year. We are open to discussion about flexible working requests for any flexibility needs not covered by these policies. Company benefits include Pension contribution matched to 5% Season ticket loan Hybrid working pattern, flexi start/finish time 25 days annual leave plus bank holidays, plus Christmas closure, plus your birthday off Option to buy/sell up to 5 days holiday a year Social committee, regular in-house learning events 4x life assurance Our values We strongly believe that work is not just about what we achieve, but how we achieve it. We want our people to thrive and develop, and we want to effect positive change in the world. We have an ambitious and robust sustainability strategy, which includes a zero-to-waste, renewable-energy-fuelled office at Eagle House, the complete removal of single-use plastics from our supply chain, and a roadmap to be fully carbon neutral by 2030. To put that spirit at the heart of our business, we co-created a set of values with input from everyone here. Our values are: Be kind Always curious Be the best we can be Apply today to take the next step in your career with Our Media - click the apply button below to submit your CV. Please note, we review CVs on an ongoing basis and may close the role early due to high interest, If you're interested in joining us, we encourage you to apply as soon as possible!