PROGRAMMATIC SOLUTIONS LEAD - ITALY

Fast growing environment; Coordination between Italy and HQ team; About Our Client Our client is a Multinational Agency with a strong focus on video and social advertising.
With a global presence, the company is committed to providing innovative, high-quality solutions to meet the needs of its customers.
Job Description This role requires a strong analytical mindset, technical expertise, and leadership experience in managing a team while optimizing campaigns for business outcomes.
You will be expected to confidently discuss technical implementations, provide strategic guidance to clients, and deliver data-backed insights in external meetings.
Key Responsibilities.
Develop, manage, and optimise performance campaigns across multiple digital channels, ensuring alignment with business objectives; Own budget responsibility for accounts, including margin management, forecasting, and optimisation to maximise efficiency and ROI; Leverage data insights to drive strategic decision-making, ensuring campaigns deliver on KPIs; Implement and optimise cross-platform campaigns with a deep understanding of platform algorithms and auction dynamics; Utilise contextual and audience segmentation, creative testing, and automation strategies to improve campaign performance; Collaborate with internal stakeholders to drive campaign success; Be ahead of industry trends, platform updates, and emerging technologies to maintain a competitive edge; Provide in-depth performance reporting, including actionable insights and recommendations for scaling initiatives; Lead and mentor a team of specialists, fostering growth and knowledge sharing in performance marketing; Communicate effectively in external client meetings, confidently discuss technical implementations, and provide data-driven insights into campaign performance.
The Successful Applicant Strong understanding of attribution modeling, tracking, and analytics to measure cross-channel performance accurately; Familiarity with third-party tools and APIs for automation, reporting, and audience insights; 10+ years of hands-on experience managing performance campaigns across Google, Facebook, TikTok, Snapchat, LinkedIn, and X; Proven experience leading a team (5-10 members) in a performance marketing environment, fostering collaboration, and ensuring knowledge-sharing; Strong analytical skills, with proficiency in data interpretation and decision-making; Experience managing large-scale budgets and optimising for margin efficiency; Expertise in A/B testing, creative optimisation, and audience targeting; Ability to work cross-functionally with internal teams and external partners; Strong communication and presentation skills (Italian & English); A proactive, problem-solving mindset with a passion for performance marketing.
Nice to have.
experience with mobile measurement solutions, tracking solutions, and attribution methodologies including SDK implementation and Mobile Measurement Partner (MMP) integrations (e.
., Adjust, Appsflyer) across platforms; What's on Offer Management role with an international exposure within a distinctive and rapidly growing advertising product.
If you're a performance-driven leader looking to make an impact in a fast-paced environment, we'd love to receive your application.