PERFORMANCE MARKETING MANAGER (W/M/D)

Knowledge for the world of tomorrow.
We develop networks that supply our cities with light and heat intelligently and we know our way around automation and digitalization in the process and manufacturing industries.
For these and many other future projects, we need smart thinkers who bring skills, creativity, and dedication to the table.
People like you! Experienced researchers who boldly broaden horizons, true specialists, and clever minds who like to get to the bottom of things.
In short, help us tackle the most exciting challenges and put into practice what really matters.
We’ll give you the opportunity to really make a difference.
So what are you waiting for? Take your next career step with us! What part will you play? Become a part of our international, multi-cultural, interdisciplinary communications team.
We create value for all our stakeholders (employees, customers, shareholders, etc.).
Strategically planning, implementing, monitoring, and optimizing performance marketing campaigns for social media is a key part of your role, working closely with internal partners.
A focus on improving user experience and ensuring a consistent customer journey across major campaigns is central to your approach.
You coordinate target group segmentation, user engagement, and content performance for both social media and search engine advertising.
Additionally, you drive organic search engine rankings and digital/programmatic advertising efforts.
Conducting audience and market trend analyses, along with competition benchmarks, helps you stay ahead of the curve.
You measure campaign efficiency by defining and supervising important metrics, interpreting data to advise decisions for campaign improvements.
By managing a community of performance marketing managers, you foster collaboration and enable colleagues across the organization.
What you need to make real what matters.
With an university degree (Bachelor or equivalent), you bring a solid foundation to the role.
You have several years of practical experience in paid digital media marketing.
Quick to comprehend and dedicated, you thrive in dynamic, international, interdisciplinary, and agile project teams.
An analytical problem solver with a keen eye for detail, you excel in working with numbers, statistics, and large data sets, diving into datasets to uncover insights and testing opportunities.
Expertise in managing paid media campaigns across PPC platforms (Paid Search, Display, Social Media), audience targeting, keyword research, A/B testing, Google AdWords, Twitter, LinkedIn, and Facebook analytics, makes you an invaluable asset.
Familiar with web analytics, tracking, media targeting, and tools like Sprinklr, AdServer, AMO, and DV360, you control important platforms with ease.
Experience in copywriting, landing page optimization, and handling large datasets for analysis (Sprinklr, Adobe Analytics, Ad Hoc Reporting) adds extra value.
A proactive, inclusive attitude and strong interpersonal skills enable you to build networks across diverse teams and geographies.
Proficient English communication skills and availability for occasional travel complete your profile.
What we offer.  2 to 3 days of mobile working per week as a global standard Attractive remuneration package Development opportunities for both personal and professional growth  An environment where everyone can bring their whole self to work and feel a sense of belonging Find more benefits  here Individual benefits are adapted to meet local legal regulations, the requirements of different job profiles, locations, and individual preferences.  Make your mark in our exciting world at Siemens.
As an equal-opportunity employer we are happy to consider  applications from individuals with disabilities.
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iemens.
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