DIGITAL ADVERTISING SPECIALIST

Visio Digital Partner is a cutting-edge benefit corporation in the tech and digital sector, based in Caserta. A strong commitment to innovation and solid environmental, social, and civil responsibility: these are the values that guide every decision and activity within our group. Our business units and companies specialize in media management and performance advertising, research and development of advanced e-commerce solutions, and the production of just-in-time and made-to-order clothing. To carry out our mission, we are looking for a Digital Advertising Specialist to join our team. WHAT WE WOULD LIKE YOU TO TAKE CARE OF: Defining Advertising Strategies : Develop and implement advertising strategies to promote the company’s products and services across various channels; Campaign Planning : Plan, coordinate, and launch advertising campaigns on different platforms (Meta, Google, TikTok, LinkedIn); Budget Management : Plan and manage the budget, monitor spending, and maintain cost control; Content Development : Collaborate with the design and content teams to develop compelling and relevant ads, including copy, design, and messaging; Campaign Monitoring and Analysis : Monitor campaign performance using analysis tools and key KPIs (e.g., CPM, CPC, ROI, conversion rate), analyze campaign data to assess effectiveness, identify areas for improvement, and generate detailed reports; Vendor Management : Coordinate the planning and execution of advertising campaigns with external partners. WHAT WE WOULD LIKE YOU TO BRING WITH YOU: Degree in Marketing, Communication, Digital Marketing, or similar; At least 4-6 years of experience in the role, preferably in digital sector companies; Excellent verbal and written communication skills; Strong knowledge of English (B2/C1); Familiarity with advertising and analysis tools such as Google Ads, Facebook Ads; Creative and analytical approach. NICE TO HAVE: Previous experience in large-scale project management; Previous international experience; Experience working in a fast-paced, growth-oriented environment. WHAT WE WOULD LIKE TO OFFER YOU: Join an innovative team during an exciting growth phase: be part of a 100% Made in Italy success story; Opportunity to grow rapidly in your role and beyond, through a career progression program; Independence and full autonomy in shaping your work the way you prefer and proposing changes and improvements; Contract: CCNL Commerce, 1-year fixed-term with the possibility of renewal to permanent; Hybrid Work setup; Spacious office in the heart of Caserta; Team Events & Office Snacks. D,E&I STATEMENT At Visio Digital Partner, we celebrate diversity and view it as an opportunity for growth and enrichment. In our organisation, we promote uniqueness and individuality, and we do not discriminate on the basis of disability, neurodiversity, gender identity, biological sex, sexual orientation, marital status, parental status (including pregnancy), age, ethnicity, origin, religion, political ideology, or other characteristics. Our selection processes are based on professional experience, attitude, and the talent of each candidate. ESG STATEMENT We are committed to minimising our environmental impact and promoting positive social change. Through the use of recycled, recyclable, and compostable packaging, and monitoring our emissions, waste, and energy consumption, we strive to minimise our footprint. At the same time, we partner with local, national, and international social organisations to create events, collaborations, and charitable initiatives that truly make a difference in our communities and beyond. By applying to this job at this company, you're agreeing to the candidate data privacy policy published on the website of the company. #J-18808-Ljbffr